TOP ELECTRA SPEED of more than 400 m.p.h. will be resumed next month by all 28 of American Airlines' Electra fleet. The planes, which were throttled back after two crashes showed weaknesses in the wings, are now called Electra II because all have had wing members strengthened.

GUARANTEED SALARY instead of hourly wages for auto workers will be a key demand of U.A.W. President Walter Reuther in this year's wage talks with auto companies. Reuther called hourly wages "obsolete, economically unsound, morally indefensible and intolerable."

COSMETIC MAKERS will have to get a safety clearance from the Food and Drug Administration for their products before they can sell them, under legislation urged by Health Secretary Abraham Ribicoff. FDA recently seized 400,000 Hazel Bishop eyebrow pencils that FDA said contained irritating coal-tar colors.

JAPANESE TEXTILE BOYCOTT, planned by the Amalgamated Clothing Workers to start next month, was called off after President Kennedy warned union it would bring retaliation against U.S. products in Japan.

ENCO, short for energy company, has been chosen as the nationwide name for Humble Oil's network of service stations (currently called Esso in the East).

DOWN -PAYMENT requirements on credit purchases were dropped by Sears, Roebuck, Montgomery Ward and Aldens to stimulate sales.

G.M. CHAIRMAN Frederic G. Donner was paid more than $698,000 in salary and bonuses last year. President John F. Gordon made $630,000. G.M.'s 59 directors and officers were paid a total $3,896,835 in salaries and fees, $7,681,000 in bonuses. In all, 13,955 employees received bonuses in G.M. common stock and cash worth $82,191,300.

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