AIR FARE HIKE was granted to twelve domestic and trunk lines. Increase effective July 1, will come in form of additional 2 1/2% charge on each ticket plus $1 for each one-way ticket. New fares will raise revenues by about $84 million annually.

ZECKENDORF HOTELS will discontinue their 130,000-credit-card system in favor of American Express card. Reason: it is cheaper for hotels to pay American Express a 3% billing charge than to run their own system.

W. GERMAN UNEMPLOYMENT has dropped to an alltime low, with 500,000 jobs open and only 153,000 unemployed to fill them. Economic boom is so great that rumors of an upward revaluation of the mark are circulating, but West German government and Federal Bank deny them.

N.Y.'S AMERICANA HOTEL will be built by Loew's Theaters Inc., on site of demolished theater, as Loew's first major diversification effort since Hotelmen Laurence and Preston Tisch

(Tisch Hotels Inc.) bought stock control last year. New 21-story, 800-room hotel is scheduled for fall of 1961, will be New York City's first major new hotel in 29 years.

NEW AUTO-INSURANCE plan will be offered by State Farm Mutual subsidiary to drivers under age 25 and over age 65 at rates comparable to regular auto insurance, instead of at premium prices.

LIPSTICK COLOR BAN proposed by Food & Drug Administration forbids use of 14 red, yellow and orange lipstick coal-tar coloring products that proved poisonous to animals in laboratory tests. Manufacturers will challenge the ban.

INSTALLMENT LOANS for Europeans will be offered by Baltimore's Commercial Credit Co., second biggest sales finance company in U.S. (first: C.I.T. Financial Corp.). Commercial Credit will be first U.S. credit firm in Europe, operate through established European companies.

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