Monday, May. 25, 1953
This week you will find that something new has been added to TIME'S Business section.
At any given moment several experiments are under way in our magazine, aiming to improve and extend the service our editors render our readers. As each experiment approaches maturity, it is given a "dry run" --written and edited under actual deadline conditions for several weeks as if it were going to appear in the magazine.
If it does not pass that test, it is either abandoned or sent back to its editorial parents on the staff to be re-examined and replanned. TIME'S editors are hypercritical about any changes designed to go into the magazine. Only if in their opinion any new feature really constitutes a contribution to the understanding of TIME'S readers, does it appear.
The Business section in its new form has finally qualified. It appears this week for the first time. I hope you will like it.
Cordially yours,
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