Monday, Mar. 03, 1952

Comeback

For the past year, Columnist Drew Pearson has been without a full-time sponsor for his radio show (Sun. 6 p.m., ABC). Adam Hat Stores, his sponsor for a year and a half, dropped him a few weeks after Wisconsin's Joe McCarthy, with the protection of his Senator's privilege, denounced Pearson on the floor of the Senate as a "Communist tool," and called for a boycott on Adam Hats (TIME, Jan. 8, 1951). Last week Pearson finally seemed to have beaten the McCarthy hex. Carter Products (Little Liver Pills, Rise, Arrid) signed him to a 52-week radio & TV contract, effective in April. But Pearson admitted that his new radio pay will be "less than half" his old $5,500 a week.

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