Those of you who read the story titled "That College Look" in the Education section of TIME's July 5 issue know that TIME's College Graduate Survey, which I told you about some months ago, has now been tabulated and will be released in book form next fall. Meanwhile, our Market Research department decided to find out some things--including what they thought of TIME--about this year's crop of graduating seniors in 56 well-known U.S. colleges and universities. Some of the results may be of interest to you:

Most of the seniors said they were satisfied with their major subject, although 13% of the men and 17% of the women wished, now that it was all over, that they had chosen a different one. The kind of education they had had was split roughly 60-40 between a generalized education and specific training. Asked what they would desire if they could do it all over again, half said they would follow the same educational line, the rest leaned toward more specific training.

Interestingly enough, about half of the seniors are headed for jobs in the professions. One-fourth of the women plan to become teachers and 11% of them signified their intention of becoming housewives. About 3% of both sexes are going to do graduate work. Very few (1.5%) are interested in Government jobs.

The Seniors Survey produced one very interesting comparison with the College Graduate Survey: the matter of income. The seniors say they anticipate making an average $4,500 a year five years from now (those headed for dentistry expect not less than $6,300), an average $6,000 ten years out of college. Those figures are, respectively, almost 50% and 100% too high as compared with the actual salaries reported by college graduates now five and ten years out of college.

Of passing interest in this electoral year is the seniors' opinion of six prominent American political figures. They were asked (before the Republican Convention) whether they liked, disliked or felt neutral about these men. The seniors' replies are tabulated below--minus the approximately 1% who did not answer the question.

As for the seniors' attitude toward TIME, it turned out to be very gratifying. TIME was No. 2 on the list of magazines read regularly (LIFE was first), and to the question: "If you could have only one or two of the above magazines (18 altogether), which one or two would you want above all others?" TIME was first choice in 51 of the 56 colleges and universities.

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