Monday, Oct. 22, 1945

Facts & Figures

Sheer Ecstasy. The National Association of Hosiery Manufacturers had good news for U.S. women. Within two weeks N.A.H.M. promised delivery of "reasonable" quantities of nylon stockings to the nation's stores. Output of nylons next year, said N.A.H.M., will be 348 million pairs (v. approximately 100 million pairs in 1941), or 5.3 pairs for every woman.

Step Saver. In Gimbel Brothers' Philadelphia store shoppers will soon shop by television. Within a week, televised shows of merchandise from various departments will be run in the store's auditorium (seating capacity 500), and in 22 special "tele-sites" throughout the store. Thus shoppers, relaxing in easy chairs, can select merchandise, buy it when the show ends.

Up & Down. Demand for airline travel October was up 25% to 50% over August, and fares were down below railroad fares with Pullman accommodations. Examples of the new low fares: New York to Cincinnati ($28.20 by plane v. $30.39* by rail); New York to Chicago ($32.85 v. $36.93*); New York to Los Angeles ($118.30 v. $125.87*).

*Not including meals--which are included in the plane fare.

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