PRESS SUPPORT FOR PRESIDENT ROOSEVELT SINCE WAR BEGAN

These charts show the percentage of press editorials which have supported the President over the last two years--the ups and downs indicating his success in molding one important segment of public opinion, that of the nation's editors. On domestic issues his stock rose typically whenever he made a gesture towards economy, took a strong hand with labor or promised to control rising prices. On foreign issues the President won support in the war's crises (but not when Allied fortunes seemed to grow hopeless) when trade treaties were made, when he made fireside chats, when the Axis threatened the U.S.

Basis for these charts are weekly surveys by James S. Twohey Associates. Onetime statistician for the Farm Credit Administration, 35-year-old, Washington-born James Twohey charted press support as a key to public reaction during the 1936 campaign for the Democratic National Committee. since then has branched out for himself. His tabulations are made by sampling a cross section of about 20% of newspaper circulation from coast to coast whose reactions have proved to come within 3% of those of the daily press as a whole.

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