Florida Fling

To 200 wives of "distinguished business executives" went pretty pink & white invitations last week. Would they spend a fortnight at the Palm Beach Biltmore Hotel this winter as "personal guests" of Mrs. Bernice Challenger Bost? All they need do is bring their husbands--as paying guests at $16 a day.

Promoter of smart shops, smart travel, and now smart hotels, Bernice Bost is a bustling, buxom divorcee. Last fall, when Papal Knight George MacDonald acquired an interest in Henry Doherty's hotel and resort properties, she went to New York, charmed his secretary with a telephone call and a "Dear-Miss-Kindly-Secretary-Whose-Name-I-Do-Not-Know" letter, sold MacDonald on the plan.

If Mrs. Bost fills her quota of 200 wives & their husbands, the Palm Beach Biltmore stands to do $44,800 worth of extra business in bed & board, maybe that much more in fun & liquor. Another $26,600 lurks behind invitations to "100 of the most popular debutantes" of the season. Those who join this "Fledgeling's Fling in Florida" must bring along mother or a chaperon at $19 a day.

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