Comparison

Busy is the Federal Trade Commission in detecting unfair and monopolistic practices in U. S. industry. Last week it cracked down on American Character Doll Co. of Manhattan. Advertisements had pictured a waterproof doll, called "Sally Jane," immersed in a jar of water without any ill result. An unnamed, ordinary doll was shown in a similar underwater position, in a state of disintegration. Saying that dolls in general are not supposed to be "amphibian," the Federal Trade Commission resented the pictures as an unfair, competitive slur on the landlubber doll, ordered American Character Doll to show cause why it should not "cease and desist" from such comparisons.

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