Monday, Mar. 17, 1930
Publisher's Wife Abroad
In Rome last week one Prince Pignatelli. scion of an illustrious line but himself a newshawk for William Randolph Hearst, wrote a short, restrained story which every Hearst editor was careful to print.
Had the subject been anyone else, the
Hearst technique would have produced some such headlines as this: Swanky Matron Leaves Husband With California Lolly pop, Swoops To Rome; Royalties Shoot the Works.
Instead, the Hearst American chastely headlined: Mrs. Hearst feted in Italy. Wrote Prince Pignatelli:
"A dinner dance was given here this evening in honor of Mrs. William Randolph Hearst by the Princess Jane Campbell San Faustino. . . .
"It is expected that she will be received by the Pope and King Victor Emmanuel and Queen Helena. . . .
"Tomorrow evening Mrs. Hearst will be honor guest at dinner and an opera party given by Alexander Kirk, of the American Embassy. On Sunday Mrs. Hearst will be the guest of King Gustaf of Sweden at luncheon, afterward attending a dinner and reception at the Palazzo Colonna as the guest of the Prince and Princess Colonna.
"The American Embassy will give a reception on Monday and on the following day a dinner and reception will be tendered to Mrs. Hearst by the Princess Del Drago. On Wednesday the Princess Altiri will be her hostess at dinner."
Originally one of vaudeville's "Willson Sisters," Mrs. Millicent Willson Hearst, mother of five sons, sumptuous hostess, (Palm Beach, California, New York, the Continent), philanthropist, landlady of smart Manhattan apartments, dabbler in English magazines (Nash's), is the daughter of Comedian George Willson, clog dancer, once famed as "George Leslie" for his Negroid dance "Mule in the Sand." now opulently retired, addicted to the stovepipe hat.
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