Monday, Sep. 12, 1927
Guild on the Road
"Quality" drama rarely engages in one-night stands. The Theatre Guild (Manhattan), however, has decided to try. This winter it will send a company of actors well-known to play-goers--George Gaul, Florence Eldridge, Molly Pearson, Lawrence Cecil, Erskine Sanford, Frederic March, Hortense Alden, Dorothy Fletcher--into small towns where hitherto it was thought only the cinema could penetrate with profit.
The repertory will consist of the four most successful plays in recent Guild production: Arms and the Man, The Guardsman, Mr. Pirn Passes By, The Silver Cord.
In many towns where the entire population can crowd into the local auditorium in that time, the company will play but one night.
The most significant feature of the trip is that interest in the drama is great enough in these places to guarantee expenses. The guarantors are women's clubs, local drama societies, colleges, occasionally business men's societies. The theatres will be high-schooled auditoriums, town halls, converted cinema houses, local stages, community clubs, etc., etc.
Among the colleges & universities inviting the company to appear are: Smith, Mt. Holyoke, Yale, Michigan, Dartmouth, Iowa.
The larger cities on the itinerary: Detroit, Milwaukee, Montreal, Toronto, Buffalo, Rochester, Philadelphia, Syracuse, Toledo, Youngstown, Columbus, Minneapolis, Denver, Des Moines, St. Louis, Kansas City, Mo., Oklahoma City, Fort Worth, Houston, New Orleans, Birmingham, Macon, Atlanta, Savannah, Chattanooga.
Smaller cities: South Hadley, Mass., Montclair, Morristown, N. J.; Amsterdam, Oswego, N. Y.; Mansfield, Ohio; Appleton, Ripon. Green Bay, Wis.; Keokuk, Iowa City, Iowa; Hutchinson, Winfield, Kan.; Chickasha, Norman, Okla.; Denton, Austin. Tex.; Fairmont, Clarksburg, W. Va.