Paid Admissions

Architects, contractors followed the blueprints of the Roxy Midway Theatre last week abuilding in Manhattan; other architects, contractors figured the blueprints of the Roxy Mansion for uptown New York. Each theatre will seat 4,000 people, will exhibit the melee of cinema, music and divertissement by which Samuel L. ("Roxy") Rothafel has made his larger (6,200-seat) Roxy Theatre prosper.

Not one week since last March when the Roxy theatre was opened has it entertained less than 100,000 attendance. Paid admissions the last week of August totaled $138,000, the previous week, $144,000-- high records for theatrical income. For 23 weeks of showing attendance was 2,893,323, net receipts $2,351,608.