Monday, Apr. 21, 1924
In Wembley Park
On St. George's Day, April 23, King George "will press the button that will light the lights, start the wheels and will declare open the gigantic hundred-million dollar advertisement of virtually everything the British Commonwealth produces for sale." In other words, the British Empire Exhibition in Wembley Park, six miles from Piccadilly Circus, under construction for two years, will have been officially opened to the public.
This Exhibition, which was described by the Prince of Wales, its President, as the "Empire shop window," covers a total area of 216 acres, and is said to be the largest of its kind ever held.
It is primarily to reproduce the entire resources of the Commonwealth and thereby stimulate trade. The United Kingdom, Ireland, India, Canada, Australia, New Zealand, South Africa and the Colonies each have special pavilions in which to display their natural, commercial, industrial and artistic resources. One of the features of the Exhibition is the Palace of Engineering, covering an acreage six times the size of Trafalgar Square, in which some 300 engineering firms will have displays, and upon which the entire Exhibition will depend for its power.
For those interested in only pleasure, the world's largest stadium seating 125,000 people and encompassing a huge sports field and a track with a 220-yard "straightaway" has been built. Beside this there is a 50-acre amusement park, also said to be the largest ever constructed, containing "a bewildering assortment of roller coasters, chute the chutes, 'cave of the winds' and scores of other mechanical contrivances beloved by children and the less serious grown-ups."
Some of the events and meetings projected: Pageant of the Empire during July and August; the World's Advertising Congress to which the U. S. will send 3,000 delegates; gatherings of the British Legion, British Women's Temperance Association, British Missionary Societies, League of Nations Union, Eugenics Education Society, International Council of Women, World's Evangelical Alliance, Young Women's Christian Association.